Intellectual property
Anti-counterfeiting / piracy services
| Brand owners are victims of their own success. The better the
product, the more likely it is to |
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be coveted by the consumer and targeted by counterfeiters or
pirates, and the greater the risk of damage to their intellectual
property.
Counterfeiting and piracy can never be eradicated but the
greatest deterrent to infringers is a proactive brand owner who
thinks laterally about its anti-counterfeiting and anti-piracy
strategy. Steps can be made to identify the manufacturers,
importers, distributors, sellers, re-sellers and purchasers, then
appropriate action can be taken.
We have a track record of advising clients on and implementing
strategies to prevent counterfeiting/piracy. We work in
conjunction with our clients’ in-house advisers (and where
applicable, specialist investigators and government agencies) to
achieve a cost effective and comprehensive resolution.
CounterACT is a one-stop shop strategy for your
anti-counterfeiting and anti-piracy needs which can be tailor-made
to fit best with your existing strategy.
It is clear that counterfeiting and piracy is a global
problem. The digital age has brought with it many challenges
and seemingly knows no boundaries. Fortunately, we have
extensive experience of and capability in the online market place
with offices, associated offices and firms with best-friend
relationships throughout Europe and beyond. Our close network
of specialist advisers can advise on issues relating to their
jurisdictions and together we offer truly global solutions to your
problems.